Main Roles & Responsibilities:

• Support the execution of PR activities for each campaign: seeding articles, contacting KOLs, monitoring posting progress, and reporting performance.
• Research, build, and regularly update the database of KOLs, micro-influencers, and relevant communities based on specific communication objectives.
• Participate in planning seeding strategies for different target groups (KOLs, communities, fanpages, etc.) and propose content ideas.
• Assist in basic content creation: captions, article briefs, press releases, and PR articles when needed.
• Track and update post-performance metrics, collect feedback from KOLs/users, and consolidate into post-campaign reports.
• Join brainstorming sessions and support the team in communication activities, events, sponsorship programs, and others (if any).

Requirements:

• A background in Marketing or related fields is a plus.

• Confidence in front of the camera is an advantage.

• Good communication skills.

• Proficiency in MS Office (Word, Excel, PowerPoint).

• Energetic, hardworking, eager to learn, and proactive in work.