I. WHAT WILL YOU DO?
- Write clear, attractive copy with a distinct voice, keep up with new content trends and Gen Z language, applying them creatively to brand campaigns.
- Interpret copywriting briefs to understand project requirements, analyze basic user data from digital platforms to optimize content performance.
- Collaborate with designers, PR and other professionals on large- and small-scale marketing projects (e.g. event, prints, posm, social, landing pages, etc.)
- Conduct high-quality research and interviews
- Edit and proofread copy as needed
- Use SEO principles to maximize copy’s reach.
- Brainstorm ideas for brand and marketing campaigns
- Plan and develop content strategy across social platforms to promote brand visibility.
- Perform other tasks as assigned by line manager
II. WHAT DO YOU NEED
- Bachelor's degree in Journalism, English, Marketing, or related field.
- At least 3 years in marketing industry, 2 – 3 years in similar position
- Proven experience as a copywriter or related role Excellent organizational skills
Knowledge of online content strategy and creation A team player with leadership skills - Excellent writing, editing and proofreading skills
- Experience with SEO
- Strong research skills
- Creativity, Collaborative spirit
- Excellent time-management and organizational skills, attention to details